

There's a myth floating around in writers' circles that if you have one book that is favorably received, you're "in" and don't need to worry any more. So what happens if you have two? The comments above are just a small sampling of my reviews for Better than Life and Mallory, my first two novels. Mallory got no negative reviews at all, and BTL got only one. Both were very favorably reviewed in the books section of Canada's national newspaper, the Globe and Mail. Several of the reviews appeared in American publications which hadn't even been sent a copy. This just doesn't happen, and my first publisher called it "a miracle" (implying it had been a spontaneous act of God and not the result of my own skill and hard work).
Funny how miracles can come apart, almost as if they never happened. Sales of my first two books were abysmal, and I can't tell you why. I do know, after 25 years of being a reviewer, that some books generate "buzz" before they even go to press. Why? I will never know. It's an alchemy, a magic I don't seem to be able to capture.
I need someone to represent me. That much is plain. I need to make that leap. The novel I am ready to publish is called The Glass Character: a fictional retelling of the life and work of a long-ignored genius, silent screen comedian Harold Lloyd. I didn't just research this topic: I became Harold Lloyd, I saw the world through his glasses, I climbed high, hung on to the hands of the clock, and fell from a great height.
I am ready. But for what? For more head-banging, more trudging around, more slammed doors? I recently received the following rejection, no doubt carefully worded so as not to bruise my delicate feelings: "We may be turning down the next best-seller here, and I am sure it will find a good home soon, but I regret to tell you the answer is no."
People get there, they do. I see it. As a reviewer, I notice that a lot of very ordinary books of a certain genre do very well, and I mean every season. I'm probably breaking the writer's code of keeping your mouth shut no matter what hell you're going through. I should keep smiling while the best book I am ever likely to write goes nowhere.
Does my track record mean nothing? I wonder why no one in the industry can see that I made that "miracle" happen. It was my work, and I have a lot more. Here it is.
My e-mail address is magunning@shaw.ca. Perhaps it should appear in every post from now on.
Herewithin and forsooth, my absolute, all-time favorite TV ad, something worthy of Mad Men's Don Draper on a good day. I've analyzed it frame-by-frame, and I'm still coming up with things I didn't see or hear in it before.
We hear almost before we see - a hesitant, then more self-assured sound, a coconutty sound of something blipping and blurping appealingly in a funny sort of tune. Then we see a trio: a suggestion of breakfast in the upper left corner (on circular plates, the first of many circular motifs), and, dominating the picture, an old-style (then standard) "coffee perc", the kind that produced a burnt, tongue-dissolving brew.
The camera loves this pot, for soon it's zooming in, tight, then tighter. The top of the perc, the blippy part, suddenly fills the screen in a closeup that can only be described as intimate. It appears to be repeatedly ejaculating into the little glass dome. By now the merry coconut theme has accelerated and is clopping away, something only a musician could compose. ("Hey, let's put some sound effects in the background. You know, the sound of the coffee perking.")
Meantime, we have a shot of the pot exuding, nay, gushing steam, in a sensory blast that dares us to inhale. The next shot is so brilliant I swoon when I see it: the wide, round, white cup poured full of black coffee sits in the very back of the frame, surrounded by nothing. Nothing! Just the cup. Then a giant male hand comes out from the right-hand side, picks up the cup and lifts it up and forward so that the black coffee fills the entire screen.
Jesus!
Some giant is drinking this coffee! Then comes another arresting shot: the cup and the coffee can standing next to each other, two circles, with the dominant image on the right. It's said that Mickey Mouse is so appealling because he's made up of circles, maybe because they're non-threatening and remind us of ova and baby's heads.
One more split-second shot of the coffee being poured, a sort of review. (This is like some sort of mini-drama in one minute: it's crammed with images, but somehow seems leisurely.) Then in the next shot (every one is significant in this ad), someone is holding up the round can to face the camera. The rich-looking ground coffee is literally shoved in our faces, and on the left-hand side there is a small avalanche of coffee that might just have happened by accident, and was kept in for sensory value.
I haven't even mentioned the voice-over, which is equally brilliant: see, smell, taste the coffee flavor! As with most early ads, there is a lot of repetition, but in this case it's more hypnotic than annoying. The name Maxwell House is mentioned five times in one minute. "Taste", as in "tastes as good as it smells" or "taste the coffee flavor", is mentioned six times. This ad appeals to every sense (listen, look, smell, taste) except touch, but that's why that big hand comes into the frame, almost erotic.
When you first watch the ad, none of this registers. You have no awareness at all of the fact that you're hearing the brand five times, or that "tastes as good as it smells" (the slogan) is being drilled into your subconscious. Some guy in a rumpled suit with a hangover came into the office, plunked himself down and said, "Well, guys, I've got it."
"How's that gonna work? It's too simple."
"But that's just the point. We want nothing but straight, clean, simple images, with circles, tight closeups and a lot of repetition. We want those idiots at home to listen, look, smell, taste the coffee flavor, whether they want to or not! We want them to hear "tastes as good as it smells" so often, they go numb."
"But what's going to happen at the grocery store?"
"Nothing. But faced with a few varieties of coffee, their hands will gravitate. They won't know why. In their subconscious, they're going to hear that blurple, blurple, blurp, blurp. . ."
"Hey, I've got a better idea. "You get a cup and a half of flavor. . . "
These blogs have a life of their own. This was going to be a serious treatise on "the writer's life" (or should I say, The! Writer's! Life!), but somehow it didn't happen. It's evolving into some sort of nostalgia column, which is a bit alarming on my part.
But oh, these guys.
I stumbled on A Hard Day's Night the other evening, and was quickly sucked in. It had that heady, exuberant feeling the Beatles exuded during the early years, before they lapsed into their jaded I'm a Loser/Baby's in Black/You've Got to Hide your Love Away period. This clip is one of the best compilations I've seen, complete with fluffy head-shaking (which drove the girls mad) and a kind of mad joy. They'd made it past the skiffle clubs of Merseyside and had gone on to (as John put it) "the toppermost of the poppermost!"
Pay attention to 1:18 in this clip: Paul absolutely cracks up at something John has played on the keyboard. These guys were brothers, and sometimes experienced the rancor and Cain-and-Abel rage of blood kin. Yet, separately, neither could write or perform in that same focused, fruitful way. The shock is that they almost never composed together: they wrote songs "at" each other, put them out there and said, "What do you think?", or even "Try and stop me." This jealousy and tension pulled genius out of them that never would have manifested any other way.
OK then, I've come as far as Mad Men and the Beatles. Do you know what I'm avoiding? I do. I am avoiding the welter of pain and residual anguish of being published for the first couple of times. It was a heady experience, to be sure, but at a certain point I fell through the ice. How on earth am I to comment on "the writer's life" without mentioning this? But if I make too much of it, I will be worse box office poison than I already am. Writers must never let on that their experiences have been anything but totally positive. Only ingrates complain.
The truth is, I have a manuscript that I believe is my very finest work, and I have no idea what to do with it, who to contact. I can't do this alone! I am turned away everywhere, before the thing has even been considered. Sorry, we're full up.
I feel as if I am recreating the cold shoulder I have experienced all my life, from every direction and in every area. Is there a way out? I have to pretend I don't need this, pretend it doesn't hurt and I am fine and I don't mind only writing about the past and writing about the Beatles.
This thing is going to die on the vine. In the words of the Beatles: "Help! I need somebody." After becoming a published author, after having my dream come true twice, it's an awful position to be in.
I'm really sorry about this, but some evil seed in me made me post it.
This is what kids' TV was like in the '50s. I have dim memories of Miss Frances, but mostly I remember my older brother making horrible, hilarious fun of her.
She speaks in a dragging voice, repeats everything ad nauseam, and generally acts as if she's facing an audience of drooling subhumans. When I showed a bit of this to my 6-year-old granddaughter (no doubt the target audience back then, though it probably went up to age 10 or 11), her jaw went slack and her eyes glazed over. She looked at me doubtfully and asked, "Was this a real show?"
It does resemble satire, does it not? She must repeat the instructions for her fantastically difficult sandwich 5 or 6 times. "Bread, peanut butter, and. . . what was the other one? You can't remember?" I think this was originally a PBS show. Or something. It makes Captain Kangaroo look like he was shot out of a cannon.
I've seen the sort of thing Caitlin watches: Disney productions such as The Suite Life of Zack and Cody (male duos being inexplicably popular, along with females with special powers: hey, let's give the girls some good role models! Except that they're always princesses). They're snappy, every line a joke, incredibly fast-moving and full of silly, pie-in-the-face gags. They also feature washed-up character actors like John Schuck (the butt of every joke in the show I saw yesterday). There is an invisible line between Tree House (a Canadian preschool channel featuring Max and Ruby, Toopy and Binoo, and Dora the Explorer) and Disney Channel fare, but once you've crossed it, you'll never turn back.
Well, in MY day we did things differently. Until the advent of snappy shows such as Roger Ramjet, Bullwinkle, Underdog, Linus the Lionhearted, Alvin and the Chipmunks and Superchicken, we watched Captain Kangaroo, a show almost as primitive as Miss Frances' lunatic asylum fare. At least there were other characters involved: Mr. Moose; Bunny Rabbit; Grandfather (the clock, who only woke from his slumber if you said, "One, two, three. . . Grandfather!"), and the ubiquitous Mr. Green Jeans. There were little skits, usually ending with a thousand ping-pong balls falling on the Captain, and also little -what were they, anyway? Vignettes? If I could find a video, I'd post it, but most of these shows went out live and disappeared forever.
There'd be a pre-recorded song, with a disembodied pair of hands doing actions, or trains made of construction paper being dragged across a backdrop of green felt. One of them was about Four Little Taxis: "a yellow one, a green one, a blue one, a purple one!" One by one, the cardboard taxis drove away, until there were "no little taxis sitting on the curb. . . no yellow one, no green one. . ." It was heart-wrenching. But then the narrator would lift us out of our despair: "But wait! The taxis are coming back!" That's about as traumatic as the show got.
I only remember fragments, with fuzzy acres of oblivion in between. Binnie, the Magic Bunny. A song about Dallas (obviously, before the Kennedy assassination): "Big D, little-a, double-l-a/Big D, little-a, double-l-a". These soul-deadening little productions were enlivened by Tom Terrific and his pal, Mighty Manfred the Wonder Dog: cartoons made of line drawings that moved with all the sophistication of a flip-book.
And the crafts! We loved to make fun of the Captain's nasal, Brookly-esque accent as he talked about "cahhhd-bwwoaaaad" and making pumpkins out of paper that was "aaaaah-raaaahnge". He used paper fasteners on everything, especially things that were supposed to twirl around. We couldn't even find paper fasteners. They're lame metal things that sort of spread out, and they certainly don't allow for twirling. But sometimes we found a big "cahhhd-bwwoaaaad" box in the garage and began to cut windows in it with a steak knife, usually with disastrous results.
OK, so what did all this do to aid the developlent of the average kid-brain in that era? Not much. When the smart-ass cartoons of the mid-to-late '60s came along, they were more than welcome. Beany and Cecil always operated on two levels (like most kids' movies do today), and there were references only the adults would get. Supposedly. When we recently saw a show with a Chinese prince in it, I said, "Hey, maybe that's Prince Chow Mein." Caitlin laughed uproariously, immediately getting a joke that would have sailed over my head in l963. (As a matter of fact, I stole it from Beany and Cecil.)
Kids don't get to choose their entertainment. Some bigwig moguls up at Disney sit around a table, and maybe have focus groups/guinea pigs testing it all out. Is it "better", "worse", or just different? It's fast. Fast-fast-fast, and all sort of run together, so you won't notice there's no story.
Girls are reaching puberty when they're still in the Jolly Jumper these days, and no one knows why. If they weigh 200 pounds, it's genetic and nothing to do with the fact that they live exclusively on sugar and fat (but the Twinkies are fortified with Vitamin C). If they're exposed to Lady Gaga flashing her crotch every 2 seconds, it has no effect. If their parents are so preoccupied with hanging on to their second-rate, fading careers that the kids spend 11 hours a day sexting each other and planning to commit suicide on Skype, hey, that's just life in 2010.
If they're being raised by the TV, well, hey, wasn't I raised by the TV too? I think that explains everything.
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POSTSCRIPT. With my usual ferretlike curiosity, I dug up many more Miss Frances clips, incuding a whole episode in which she takes off her watch to fingerpaint. At the end of these sessions, she'd tell the kiddies to drag their mothers in to listen to her lecture on proper parenting (mothering, back then), while they ran outside to play. This one stressed the need for the children to "rest". They played so hard, Miss Frances claimed, that when they came back in the house, they just played some more and wore themselves right out!
We won't get into the fact that, with rare exceptions, kids weren't fat then because they were outside running their little legs off. In fact, the need to REST seems totally foreign today. "Make sure that the children lie down for a little while on the davenport," she said.
DAVENPORT?? What the hell is that? I had to look it up. I used to think "chesterfield" was out of date.
Oh yeah, oh yeah, it's Bessie Smith! Every line of this is heavily suggestive - particularly the aggressively sexual way she sings it - but it somehow passed the censors, probably because they didn't have enough imagination to know what it meant.
Smith recorded particularly well, because of the clarity and power of her voice, so her records hold up better than most, even the ones from the early '20s.
She had the usual tragic life, died too young, was hit by a car I think. Why, why, why? One could say it's part of the artist's life, but look at Ella. I think Bessie went out of style for a while in the '30s, before making a brief comeback. Went out of style. 'Scuse me while I find a brick wall to run into.
Well folks, I don't have much that's new to say today except that thank GOD the heat has lifted. I turn into a melted Creamsicle at these times, and all I want to do is knit and eat potato chips. Even going to the frigid mall is hard on the body, as my body core doesn't cool off for a long time and doesn't take well to the assault of a sudden chill. Also I can't walk off all the calories and feel fat as a P. I. G.
So anyway, in my clicking around, I found a highly unusual color video of the Tacoma Narrows bridge collapse of 1940. This is footage that doesn't appear in most of the other videos, taken from different angles. It also includes much more of the "sea monster" humping up and down that was common on the bridge before it began to twist like a pretzel. The public was assured this was "safe" and normal, which was totally bizarre. With the internal damage from all the heaving, the thing could have buckled at rush hour (if they had such a thing then) and killed who knows how many people.
Though it lacks the hokey and un-helpful narration of the other videos ("There it goes!"), it has an eerie sound track which seems authentic, though there is some doubt that anyone used sound film then. From eyewitness accounts, the failure of the bridge was deafening, with loud screeching and roaring that went on for hours.
Truly fascinating.
In my car-car post of a couple of days ago, I got onto the subject of the first car. Since so many people were working on it at the same time, and probably stealing each other's ideas left and right, it's hard to say exactly who won the title of First Car Ever.
But I have to say, this one takes the cake for originality. I especially love that coffee pot at the back: you don't even have to stop at 'Bucks! It makes a satisfying "ta-pocketa-pocketa-pocketa" sound, and is so slow it doesn't scare the horses.
Ye gods, this looks terrible! Who knows if it will run. It looks worse than the National Film Board personal hygiene movies (which my teacher called "fillums") we watched in the basement of McKeough School in Chatham. It looks worse than the nature films they showed in the rec room at Bondi when it rained in the summer. It looks worse than anything. But if it plays, it'll blow yuz away! It's so goldern funny.